Repeat and loyal customers make up less than 20% of the total customer base. Retailers with an aggressive acquisition strategy even drop below 10%. Yet, we all know that it is cheaper to market to existing (known) customers than to acquire them new.
According to research done by Frederick Reichheld of Bain & Company (the inventor of the net promoter score), increasing customer retention rates by 5% increases profits by 25% to 95%*. So retention is profitable and it can be fun!
Join our webinar now to get inspiration as to how you turn first time buyers into repeat customers.
Date and Time: 27th May 2021, 12:30 – 13:30
Hosted by DDretail and Voyado.
Register now below. We deliver lunch to the first 25 registrants on the day itself